2006-1-23

LUK FOOK HOLDINGS (INTERNATIONAL) LIMITED
AWARDED BY GUANGZHOU DAILY AS “THE 3RD HONG KONG AND MACAU MERCHANTS OF INTEGRITY AWARD” AND “MY FAVOURITE TOP TEN BRANDS HONG KONG

HIGH-QUALITY BRAND DESIRED BY CONSUMERS IN CHINA AND HONG KONG INTEGRITY TO WIN FOR CUSTOMERS’ CONFIDENCE

Luk Fook Holdings (International) Limited (“Luk Fook” / the “Group”) (Stock Code: 590), the leading gold and jewellery retailer in Hong Kong, proudly announced that the Group has obtained “The 3 rd Hong Kong and Macau Merchants of Integrity Award” and was shortlisted as one of the “My Favourite Top Ten Brands Hong Kong”. The continuous achievement in this award symbolizes the Group's popularity among Mainland customers.

The Chief Executive of the Group Mr. Wong Wai Sheung said, “With our high quality products and customer services, we were once again shortlisted as one of the 44 parties in Hong Kong obtaining ‘The 3 rd Hong Kong and Macau Merchants of Integrity Award' and ‘My Favourite Top Ten Brands of Hong Kong'. Such result is very encouraging. To thank our customers' support, we will strive to provide higher quality and more trendy products in return. In particular, we have introduced a series of new gold ornament for the coming Lunar New Year.”

A total of 44 Hong Kong brands were selected as “The 3 rd Hong Kong and Macau Merchants of Integrity Award” , of which ten brands that got more votes were awarded as “My Favourite Top Ten Brands of Hong Kong”. This year, open votes accounted for 70% of the final score while the remaining 30% of the score was derived from professional judges. More than 80,000 SMS and 20,000 mailed voting forms were received from all over China, showing the scale and the popularity of the election.

The election aims at providing the best shopping guide and protection to tourists from the Pearl River Delta and other provinces in the mainland. Being one of the major newspapers in China and having a daily circulation of 3.17 million, Guangzhou Daily, with its creditability and influence, through the election, hopes to remind mainlanders to be more careful in selecting shops for shopping in order to protect their own rights. In addition, Guangzhou Daily would like to express their recognition to brands that have high quality and integrity in Hong Kong and Macau, so as to encourage different brands to provide a favorable business environment and sincere services. Since the election being conducted two years ago, many mainland tourists visiting Hong Kong have already targeted shops with “The Hong Kong and Macau Merchants of Integrity Award” logo in order to assure protection when shopping. Luk Fook Jewellery, which has the reputation of high quality brand, is renowned among mainland customers and is their first choice when they purchase jewellery in Hong Kong.

About Luk Fook Holdings (International) Ltd. (0590)

Luk Fook is principally engaged in the sourcing, designing and retailing of a variety of gold jewellery, gold ornaments, gem-set jewellery, gemstones and other accessory items. As at the announcement date, the Group has 29 retail outlets under the brand name of Luk Fook, and 2 under the brand name of Ice g., in Hong Kong, Macau, the PRC and Canada. The number of licensee shops of the Luk Fook brand has increased to over 170 in PRC. With the Group's excellent business achievements, for the year ended 31 March 2005, the Group's turnover was approximately HK$2000 million, increased by 22.8% comparing to the previous year.



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being a brand assurance to its customers


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in Hong Kong and China
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Disposal of Property

Prize Presentation Cereomny
of Miss Asia Pageant 2004


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Business Opening of Retail Outlet at the
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Extensively Expand The Retail Outlet
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Director & Financial Controller Mr. Paul Law Interviewed By Bloomberg Television

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